Fostering an Innovative Culture

PSA believes in building a strong corporate culture that embraces inclusiveness, diversity and innovation. Through our culture change movement of FISH, we encourage positive behaviours through the FISH! Principles of “Be There”, “Make Their Day”, “Choose Your Attitude” and “Play”, and FISH+ Principles of “Stretch”, “Support”, “Self-Discipline” and “Trust”. With these, we aspire to create an environment that promotes a “great smell of the place” where employees would feel psychologically safe to share ideas and feel empowered to innovate.

In 2022, we introduced the theme “Innovation at our core” to emphasize that Innovation is an integral part of PSA’s DNA. We also launched Innovision@PSA which serves to tune our mindset to “Dare to innovate”; “Never stop trying” and “Accepting failure as learning”. This thus helps to foster our PSA identity: an organisation which Drives excellence and value, Nurtures an innovative mindset and is being Acknowledged as a global champion.

Our employees are encouraged to collaborate and freely share ideas, taking risks and embracing the possibility of failure in pursuit of innovative breakthroughs. Our leaders exemplify this culture of innovation, promoting it as a driving force and ensuring that our efforts are focused on creating long-term value for our customers and the business.

Kua Hong Pak Innovation Awards

The annual Kua Hong Pak Innovation Awards (KHPIA), named in honor of the late Mr Kua Hong Pak, one of PSA International’s longest-serving board directors, recognize and reward the creativity and ingenuity of PSA innovators who dream up novel concepts and put ideas into action. From addressing port and supply chain challenges to improving everyday work processes, the diversity of the projects is a strong testament to Innovision@PSA and demonstrates that innovation is indeed in PSA’s DNA.

iCAN

iCAN is PSA’s inhouse ideation platform for employees across the globe to share ideas and exchange knowledge online. Since its launch in 2016, this collaborative virtual space has grown to over 13,000 members and garnered more than 4,000 ideas. The top iCAN ideators and power users were rewarded with tokens of appreciation to acknowledge their enthusiasm and contribution to PSA’s innovation culture.

Innovation Funding

To echo Innovision@PSA and encourage our employees to dare to innovate and never stop trying, PSA’s Group Innovation Fund sets aside US$1 million annually to support the test-bedding of innovative solutions and applications. The Fund also spurs business units to adopt solutions that had been successfully implemented elsewhere.

Supply Chain Solutions

In response to the evolving and increasingly complex demands of global trade, PSA BDP seeks to drive higher levels of business innovation to help cargo owners achieve more agile, resilient and sustainable supply chains.

We create value for businesses in the Chemicals, Life Sciences & Healthcare, Consumer & Perishables and Automotive, Technology & Industrial verticals through our innovative and customer-centric solutions. Our customers and partners can leverage PSA’s assets, networked corridors and range of differentiated services for faster time-to-market and wider outreach to global destinations.

In addition, PSA BDP offers multi-modal solutions in different locations for shippers seeking reliable and cost-competitive cargo connections. These include sea-air solutions leveraging Singapore’s hub position, and sea-rail solutions that link Southeast Asia to China’s western provinces via the International Land-Sea Trade Corridor (ILSTC).

Read more at our Supply Chain Solutions section.

PSA Ventures

PSA Ventures, the newly established venture capital arm of PSA International, builds on the innovative foundation of PSA unboXed, transitioning into a dedicated investment platform.

As a dynamic venture capital firm, PSA Ventures is committed to accelerating technological advancements and fostering groundbreaking solutions within the global supply chain and port operations industry. Leveraging PSA International’s extensive expertise and expansive global network, PSA Ventures aims to drive transformational growth, enhance operational efficiency, and promote sustainability across the logistics ecosystem.

With a strategic and agile approach, PSA Ventures is uniquely positioned to invest in and nurture the next generation of pioneering companies, shaping the future of logistics and transportation.

Read more at PSA Ventures.

Technology Action Group

PSA’s Technology Action Group (TAG) comprises a diverse composition of representatives from PSA headquarters and its two flagship terminals in Singapore and Antwerp, with a key objective to forge convergence on automation projects and steer them to successful implementation, as well as facilitate swift cascade of PSA Technology 4.0 (PSAT 4.0). PSAT 4.0 enhances PSA technology blueprint that spans all horizons to cover Port, Enterprise, Business Analytics, Cargo Solutions and Marine Technologies.

PSAT 4.0, together with the technology classification and management frameworks, and our Centre of Expertise programme, form the key elements of PSA’s Technology Franchise.

Catfish Innovation Workshop

Developed in-house at PSA, the Catfish Innovation Workshop is a program designed to help shape our attitudes and aptitudes for innovation at all levels of the organisation, while providing useful tips and tools that can enhance how we innovate, unleash creativity, evolve ideas and lead the innovation journey.

Multifaceted and multisensory, the program is designed to help our staff express the innovation DNA in them.